Samsung FOOH

For the launch of the Galaxy Watch 6, we developed a playful fake out-of-home spot together with Zurich agency Sir Mary: giant rubber hands floating above the Alps on ski lifts present an oversized watch against a panoramic alpine backdrop. Swipe… swipe.

Project overview

Client
Samsung Switzerland
Agency
Sir Mary
Year
2024
Services
Concept, Direction, Film production, VFX
Deliverables
FOOH spot, social media clip
Partners & contributors
  • Matthias Kappeler · Regie
  • Ivan Lüthi · VFX
  • Timon Flükiger · Runner
  • Robin Höfler · Location Scout
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