Volg Forever
“Volg Forever” captures the city years of 18- to 30-year-olds while looking back towards village life. Four monologues about community, slowing down, having more space and being close to nature begin as intimate close-ups against a Volg-blue cloth. The camera steadily pulls back to situate the protagonists in the city, while their voices remain constant and longing becomes the guiding motif.
The films are distributed where the target audience spends its time: Instagram and TikTok in 9:16 format, each up to 60 seconds, plus 15-second cutdowns with German and French subtitles. The tone remains gentle and slightly dreamlike; the sound design begins with sounds from nature and gradually builds into an urban soundscape. The campaign launches in Zurich, with the option to expand to other cities.
Project overview
- Client
- Volg
- Agency
- Mona und Mateo
- Co-production
- Out of Order
- Year
- 2025
- Location
- Zurich
- Services
- Direction, Film production
- Deliverables
- Four 9:16 social films, 60-second versions, 15-second cutdowns, German/French subtitles
- Partners & contributors
-
- Matthias Kappeler · Direction
- Lara Lienhard · Producer
- Lukas Fröhlich · Drone operator
- Pipo Gentile · Production management
